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Agency Network: 
Published/Aired: 
March 2015
Anais Association:  Excuses, 3

Description

Print advertisement created by Saatchi & Saatchi, United Arab Emirates for Anais Association, within the category: Public Interest, NGO.

Caption

86% of women make up excuses to cover for their abusive partner.
Abuse is neither normal, nor alright, and strips you of feeling loved, safe and respected. We can help you stop it now. Before you have to make up another excuse.

Advertising Agency: Saatchi & Saatchi, Dubai, United Arab Emirates
Executive Creative Director: Richard Copping
Art Director: Ion Cojocaru
Copywriters: Andy Daniluc, Simon Rafaghello
Retouchers: Ion Cojocaru, Ahmed Kunamed
Account Manager: Akshaya Sikand
Additional credits: Manuela Mangu, Andreea Gheorghe
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damnson's picture

I don't really get this visual.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Arkadiusz's picture

I do not understand this campaign.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

kleenex's picture

Concept is confusing.

kleenex
Activity Score 58797
Web Designer/Developer
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