Stolen

Campaign
Agency Network: 
Published/Aired: 
December 2008
AMI:  Stolen
AMI Print Ad -  Stolen

Also From This Campaign 2

Description

Print advertisement created by Axis Ad School, New Zealand for AMI, within the category: Finance.

Caption

As if it never happened.

Advertising Agency: Axis Ad school
Art Director: Steve Hansen
Copywriter: Sarah Comer
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Highest Rated

Guest commenter's picture

great visual solution. The only thing is that it would be quicker if the car was in a drive way maybe?....right now its not all clear that the two red cars are the same car. the one in the background could just be some car parked on the street. People are stupid. The easier the better.

Guest commenter
Guest commenter's picture

the idea works. no bad.

Guest commenter
SeanMartin's picture

It's just so obvious a visual solution to a line that has far more potential.

--------------------------

No, I am not a media buyer.

SeanMartin
Roger Daly's picture

What he said.

Roger Daly
Activity Score 355
FULLYLOADED's picture

For student work this is alot better then some agency work on here..Good job (nice car 2)

FULLYLOADED
Activity Score 83
AXIS ADSCHOOL
Guest commenter's picture

great visual solution. The only thing is that it would be quicker if the car was in a drive way maybe?....right now its not all clear that the two red cars are the same car. the one in the background could just be some car parked on the street. People are stupid. The easier the better.

Guest commenter
Guest commenter's picture

Dont agree.the angle here is alot more interesting then a driveway. Cars are more likely stolen in a public then from your driveway. Clear idea. I like.

Guest commenter
Guest commenter's picture

Be good to see more executions like this in the campaign.

Guest commenter
AdvMan's picture

Basic Message or Service behavior is true BUT idea and edit so easyyyyyyyyyyy!
For the target market, doesn't mainly direct to brand.

İyi Reklam, Kötü Reklam
www

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

capywriter's picture

thumbs up, nice idea. Photo is also much better than the other execution.

capywriter
Activity Score 5513
Copywriter at Freelance
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