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Agency Network: 
Published/Aired: 
October 2006
American Express:  Kate

Description

Print advertisement created by Ogilvy, United States for American Express, within the category: Finance.

Caption

My life. My card.

Advertising Agency: Ogilvy & Mather, New York, USA
Creative Directors: Kevin Amter, Chris Mitton
Art Director: Kate Wilentz
Copywriter: Kate McCagg
Photographer: Annie Leibovitz
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Highest Rated

Guest's picture

not really creative, but really good advertising.

Guest
Guest's picture

not really creative, but really good advertising.

Guest
Guest's picture

so lame and boring.

Guest
Guest's picture

perfect description of o&m in general

Guest
Chris's picture

a very client friendly ad.

btw her foot looks proper old.

Chris
Activity Score 1935
Art Director
Guest's picture

Am I the only one who finds this campaign a bit dated?

Guest
Guest's picture

I know it from of 2006s Archive

Guest
derya's picture

all american exprees card's ad say same things so;its very clever.
good campain good ads. bravo...

derya
Activity Score 302
Copywriter
Guest's picture

liked it then, like it now!!

Guest
kant's picture

why twice Kate Winslet? With one identification, is enough...

kant
Activity Score 130
Copywriter
Guest's picture

Classy.

Guest
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