Most dementia communication focuses on the precious memories one loses because of the disease. But there is a long list of things in our lives, some trivial and some intensely traumatic, the memory of which we would gladly give up and lose. Unfortunately, the person suffering from dementia has no such control. Because dementia does not ask anybody. And it does not discriminate.
Print advertisement created by Out to Lunch, Greece for Alzheimer Athens, within the category: Public Interest, NGO.