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Maze, 1

Campaign
Agency Network: 
Published/Aired: 
March 2009
ALS:  Maze, 1

Description

Print advertisement created by Lowe, Canada for ALS, within the category: Public Interest, NGO.

Advertising Agency: Lowe Roche, Toronto, Canada
VP / Creative Director: Christina Yu
Chief Creative Officer: Geoffrey Roche
Copywriter: Rob Sturch
Art Director: Ryan McNeill
Agency Producer: Helen Dedrick-Williams
Business Director: Amanda Gaspard
Photographer: Russell Monk
Illustrator: Ben Weeks
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Guest's picture

The maze isn't as clear in this one. But a great campaign nonetheless.

Guest
Jet Propulsion Lab's picture

This seems like a genuine collabration of everyone involved in the creation of the work. Photographer, illustrator, art director and the copywriter (who cares about the creative director, right? haha.) Very nice job all around! Pretty emotional stuff.

Jet Propulsion Lab
Activity Score 10679
Copywriter
Guest's picture

good campaign. very well done. congradulations.

- T.J. Mapel

Guest
vikram8857b's picture

Great job

vikram8857b
Activity Score 94
Collateral |

Vikram

adsadsads's picture

Nice art direction but not the simplest idea. But still good.

adsadsads
Activity Score 130
wildbore's picture

effective! good job guys!

wildbore
Activity Score 749
Creative Director at - - -
Guest's picture

Great campaign. Photography is simply superb

Guest
samwanzer28's picture

I just hope that no insensitive pricks gonna shoot this campaign.

samwanzer28
Activity Score 313
Computer Graphic Artist |

que sera sera

CopywriterInTraining's picture

About as perfect an ad for ALS as you can get I think. Everything works. It's sadly excellent.

CopywriterInTraining
Activity Score 162
Copywriter at It's a little place called Powers Agency
Amit's picture

I love this campaign. Just love it.

Amit
Activity Score 40
Copywriter
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