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Rhino

Campaign
Agency Network: 
Published/Aired: 
April 2018
AloeDent Print Ad - Rhino

Also From This Campaign 2

Description

Print advertisement created by Nabaroski, Egypt for AloeDent, within the category: Health.

Caption

Extreme strength for your teeth.

Advertising Agency: Nabaroski Ad Store, Cairo, Egypt / I Color (KSA)
Creative Director / Art Direction: Mohamed Nabarawy
Marketing Manager: Osama Abu El-fotuh
Creative Copywriting: Alyssa Depoyan
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Highest Rated

Faisal Al Hussain's picture

Simply said; this is very creative. However, although this ad is inspired by a very creative concept, but we can categorize it as a "multi-minded ad". Hence, there is a little "ad wastage" risk that not all targeted audience will understand it. The targeted segment might understand that their teeth will have strength and will be as powerful as the Rhino or Zebra, but not all might actually figure the concept of a Rhino or Zebra are shaped as a teeth. Perhaps it would be more understandable if such powerful animals are laid next to each other in way that no one may miss the teeth happing concept. This is only a personal humble opinion that might be valid to some and invalid to others.

Faisal Al Hussain
Activity Score 27
Client Servicing at Nxtting
Faisal Al Hussain's picture

Simply said; this is very creative. However, although this ad is inspired by a very creative concept, but we can categorize it as a "multi-minded ad". Hence, there is a little "ad wastage" risk that not all targeted audience will understand it. The targeted segment might understand that their teeth will have strength and will be as powerful as the Rhino or Zebra, but not all might actually figure the concept of a Rhino or Zebra are shaped as a teeth. Perhaps it would be more understandable if such powerful animals are laid next to each other in way that no one may miss the teeth happing concept. This is only a personal humble opinion that might be valid to some and invalid to others.

Faisal Al Hussain
Activity Score 27
Client Servicing at Nxtting
Faisal Al Hussain's picture

Simply said; this is very creative. However, although this ad is inspired by a very creative concept, but we can categorize it as a "multi-minded ad". Hence, there is a little "ad wastage" risk that not all targeted audience will understand it. The targeted segment might understand that their teeth will have strength and will be as powerful as the Rhino or Zebra, but not all might actually figure the concept of a Rhino or Zebra are shaped as a teeth. Perhaps it would be more understandable if such powerful animals are laid next to each other in way that no one may miss the teeth happing concept. This is only a personal humble opinion that might be valid to some and invalid to others.

Faisal Al Hussain
Activity Score 27
Client Servicing at Nxtting
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