Statistics that fit in the hand

Agency Network: 
Published/Aired: 
December 2021
Alcaldía de Guayaquil: Statistics that fit in the hand
Alcaldía de Guayaquil: Statistics that fit in the hand
Alcaldía de Guayaquil: Statistics that fit in the hand
Alcaldía de Guayaquil Print Ad - Statistics that fit in the hand
Alcaldía de Guayaquil Print Ad - Statistics that fit in the hand
Alcaldía de Guayaquil Print Ad - Statistics that fit in the hand

Description

On New Year's Eve, thousands of citizens in Guayaquil are rushed into the emergency room injured by fireworks, firecrackers, and sparklers. Leaving behind a statistic that will remain on their hands forever.

Print advertisement created by Laika, Ecuador for Alcaldía de Guayaquil, within the categories: Health, Public Interest, NGO.

Advertising Agency: Laika, Guayaquil, Ecuador
Photo Production: Alicia Studio
Ceo: Adrián Burgos
Creative Director: Edu Chiriboga
Art Director: Santiago Rentería
Account Supervisor: Ericka Burgos
Account Manager: Janina Almeida
Copywriter: Carlos Cruz
Graphic Designer: Cristina Palacios
Photographer: Diego Aguilar
Makeup: Nicole Calero
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