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Sport Sponsors Unity

Campaign
Published/Aired: 
April 2018
Adidas: Sport Sponsors Unity

Description

The Berlin wall was a symbol of separation and hate. Nowadays the city is marked by a line on the floor representing where the wall used to pass. Given that there aren`t almost any outdoor sports spaces in the city, Adidas brings people together by creating sport fields around Berlin where the separation line between the teams will be the Berlin wall line.

Print advertisement created by Miami Ad School, Germany for Adidas, within the category: Fashion.

Advertising School: Miami Ad School, Berlin, Germany
Creative Directors: Niklas Frings-Rupp, Rajath Ramamurthy
Art Directors / Copywriters: Elena Marín, Nuno Monteiro
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