Description
Print advertisement created by Ageisobar, Brazil for ADD, within the category: Public Interest, NGO.
Your donation can change their lives
Executive Creative Director: Carlos Domingos
Creative Director: Carlos Domingos
Art Director: Andre Fuku
Copywriter: Charles Faria
Is this supposed to be money doing the work? I think it should made a little more obvious.
Another case of great illustrations, poor (overused) concept. The Queen would love this.
Yes. This concept has been done many times. DDB Needham Sydney's campaign for Rantzos comes to mind for one.
The copy actually says "your donation can change the life of a handicapped person".
Anyway, I didn't quite get it at first, about it being the money, it wasn't that obvious to me. And what does fixing streets have to do with handicapped athletes?
i don't get it, donation will make revolution and the queen won't be queen any more??
Everybody is creative, be yourself.
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