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Stadium

Campaign
Agency Network: 
Published/Aired: 
March 2015
ABTO:  Stadium

Description

Print advertisement created by Leo Burnett, Brazil for ABTO, within the category: Public Interest, NGO.

Caption

People shouldn't be in need of something everyone has to give. Be a donor.

Advertising Agency: Leo Burnett Tailor Made, Sao Paulo, Brazil
Chief Creative Officer / Executive Creative Director: Marcelo Reis
Creative Directors: Alessandro Bernardo, Vinicius Stanzione
Art Director: Martin Insua
Copywriter: Ezequiel Soules
Graphic Producers: Zezinho Lima, Ricardo Sotelo
Art Buyer: Stella Crippa
Graphic: Burti
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Highest Rated

Liviu's picture

I don't like it.

Liviu
Activity Score 4401
Liviu's picture

I don't like it.

Liviu
Activity Score 4401
kleenex's picture

concept fail imo.

kleenex
Activity Score 58797
Web Designer/Developer
T.'s picture

Stadiums becoming Hannibal Lecter's happy hunting grounds?

T.
Activity Score 1110

What's your ad telling the consumer?

sold's picture

and they got paid for that, tsc tsc

sold
Activity Score 3379
Copywriter
underscores's picture

interesting point of view to show all these donors with a lot of people in the stadium, beach, etc.

underscores
Activity Score 335
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