Advertisement

Help us, 3

Campaign
Agency Network: 
Published/Aired: 
July 2009
AACD:  Help us, 3

Description

Print advertisement created by Gruponove, Brazil for AACD, within the category: Public Interest, NGO.

Caption

We wanted to go to the streets and ask for your help. But in the newspaper you cannot just close the car window.
Donate R$ 5,00, R$ 10,00 or R$ 20,00 in your Hipercard.
Help us: 81 3419 4000 www.aacd.org.br
Supporting Children with Disability

Advertising Agency: Gruponove, Recife, Brazil
Creative Directors: Gustavo Rêgo, Aliwton Carvalho
Art Director: James Williams
Copywriter: Leonardo Parnes
Illustrator: Toligadoboe
Log in to post comments

Highest Rated

manumartin5's picture

liked the style of illustration.. but it is overcrowded. communication is getting confused.

manumartin5
Activity Score 1194
Art Director at Infinity Advertising Services Pvt. ltd.
Guest's picture

Over art-directed. These ads don't work. Great art though.

Guest
Guest's picture

fantastic artwork!

Guest
Misstree's picture

I like the line. But strangely exuberant visual...i thought it was some funky brand or somethin'. Somehow, the visual and line don't match. But it got my attention with it's colours...so maybe that's the whole idea.

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Guest's picture

que increible arte

Guest
alexander_bickov's picture

Nice artwork

alexander_bickov
Activity Score 3281
Zeus's picture

GREAT ART

Zeus
Activity Score 906
somewhere
Guest's picture

I think the artwork is wonderful, who wouldn't? However, I feel that just because you have wonderful and vibrant artwork doesn't necessarily mean it's a great ad. I also think it is easier to close a newspaper and go on with your day than to close your car window if the person is in front of you. The copy is weak and the artwork doesn't match the cause.

Guest
Dalbir Singh's picture

In Newspaper you simply flip the page. Over art directed for sure.

Dalbir Singh
Activity Score 552
Creative Director |

Dalbir
www.FaceBook.com/KissFilms

Perro Loco's picture

I see 1.000.0000.000 arts like this!

Perro Loco
Activity Score 20
Creative Director
firebug's picture

hmmmmmmm
fine

firebug
Activity Score 1113
rolling.stone's picture

Great copy through all the ads.

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

jai hind's picture

incredible

jai hind
Activity Score 356
Art Director |

jai hind
art director

Kavita_Adhikari's picture

great artwork but the copy is not great!

Kavita_Adhikari
Activity Score 8
Copywriter at Hewlett Packard, Enterprise Business - Marketing Communication Operations |

critics "ad'' value :)

John LS's picture

The artwork of this ad is amazing. Wonderful. Also, as a person who has been to Brazil I may say that the message shows a true reality from Brazil, as most people in the country simply ignore ads and requests that are done outdoor. However, sprayed walls seem to be really captivating to Brazilian people.

John LS
Activity Score 2
manumartin5's picture

liked the style of illustration.. but it is overcrowded. communication is getting confused.

manumartin5
Activity Score 1194
Art Director at Infinity Advertising Services Pvt. ltd.
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now