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UBEZLEB - The Game - Freddie

Campaign
Agency Network: 
Published/Aired: 
July 2017
91 Rock: UBEZLEB - The Game - Freddie

Description

You've probably heard the legend that the Devil sent messages on songs played backwards. Now, He is the Rock Star of Ubezleb - The Game, released on Rock Day on 91 Rock Radio.

The game is available for smartphones, tablets, computers and TVs.

How it works?

Belzebu plays the guitar riff of rock classics backwards and players need to guess what is the song. The sooner you find out, the more points you get.

The app has several videos. Belzebu plays the guitar, explaining how the game works, provoking the player after a wrong answer or getting hurt after a hit.

For the release, several artists were invited to visually reproduce the idea of the game, then posters were created with lyrics of songs written in reverse.

Print advertisement created by Heads Propaganda, Brazil for 91 Rock, within the category: Media.

Caption

Discover the songs that the Devil’s plays backwards.

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kleenex's picture

Art is solid.

kleenex
Activity Score 58657
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