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teenie's picture

Nice, except they're temporary notes. This shows their stickiness, but not their main reason for being: a quick, convenient note.

Activity Score 1894
consolidated.db's picture

disagree. everyone knows what the sticky notes primary purpose is. it's the purpose of the category, no brand can claim uniqueness on it. it's like saying 'Brand X beer - gets you drunk'...a lot of sticky notes don't have longevity, that's the diff. with this particular brand...

Activity Score 545
Copywriter at Ad Land
Guest commenter's picture

agree, superstickiness is not why i look for Post it.

Guest commenter
Ad_Man's picture

nice? i think you meant, old.

Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest supply's picture

Es muy bueno, no siempre son temporales. Muchas personas lo usan para recordar algo por mucho tiempo.
El anuncio muestra que el pegamento es resistente. Me gusta.

Guest supply
STRTLRS's picture

Not convincing enough. And the "hung on the wall for a very long time" thing has been done to death.

Activity Score 1601
storytellers. |

I think, therefore... yeah.

RM's picture


Activity Score 419
tototwiga's picture

I read it that it's so sticky it took the soot off the wall... clever. But, if you read it that it's been on the wall for a long time... old and tired.

I like the "less is more" cleaness of the ad.

Activity Score 153
rcs 's picture

Please, for God's sake, no more Post-It ads. This is garbage.

BE MY GUEST's picture

Oh, I thought they now have Post-it with wallpaper graphics. Super sticky notes could have been visualized with peeled off wallpaper - but then again, for a Post-it, would you like it to be that super sticky? I don't think so.

Activity Score 44
Top Of Mind, Los Angeles
bompa's picture

Bad. This is garbage.

Activity Score 318
Guest commenter's picture

They couldn't get it off the wall, so they just wallpapered over it.

Guest commenter
_sai_'s picture

I don't like it.

Activity Score 32
mondo's picture


Activity Score 142
Grrrr's picture

See? Another ad with THE wallpaper pattern!

Activity Score 1961
CR_AD's picture

simple et efficace

Activity Score 413
SeanMartin's picture

Man, what a tough crowd!

C'mon, guys, it sells the product, and it does so with simplicity and style. It aint the greatest thing out there, but it's far from "garbage" and "terrible".

STRTLRS's picture

Wow, how rare to find somebody here that actually drops the word "sell". Most of the peeps in here think that advertising is a means to create awareness or promote a product/service. Or an opportunity to do cool creative work that hasn't been done before. All these things are important in advertising, but the bottom line is it is one of many marketing tools used to sell. Sell. Once this "tough crowd" understands that, they'll start seeing ads in a different light.

The post-it ad sucks by the way.

Activity Score 1601
storytellers. |

I think, therefore... yeah.

luispiter's picture
Activity Score 2756
Hibon's picture

i agree with SeanMartin > simplicity and style. (happy to find this on adsoftheworld)

Activity Score 3734

Simple ideas are the best !

rodrigodaud's picture

Cmon, this is post-it and not an unknown product. Every single person in the world know the benefit of a post-it. Stickness, quick-tips or whatever, this is not relevant for the product. Just for doing something different to such a universal product its enough.

Activity Score 57
Guest commenter's picture

It's okay. I get it. It does its job admirably.

Guest commenter
Guest commenter's picture

someone mentioned it being done to death. It has been. So much so, its killed the ad. And the fact that u used wallpaper for the background is a testament to how blant this ad is. So the connection is, its been there for a long time!!? so fucking what! like a painting you mean? lol. Its boring and forgetable. This is a great product, as all post it notes come off 2 seconds on, so pretty please with sugar on top, dont be lazy and recycle, even if the paper it was produced on is recycled! A waste.

Guest commenter
slip's picture

uhm, the benefit of a supersticky post-it? sure. Not for me though. I guess the ad has some visual pull, althought it holds little reward.


Activity Score 919
designer |


Guest's picture

When she goes to check on her, Batwoman reveals that she now obeys Darkseid as well, and starts to recite the Equation. ,

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