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Playtime

Campaign
Agency Network: 
Published/Aired: 
April 2014
York Region Transit:  Playtime

Description

Outdoor advertisement created by Acart, Canada for York Region Transit, within the category: Transport.

Advertising Agency: Acart Communications, Canada
Senior Creative Director: John Staresinic
Creative Director / Copywriter: Tom Megginson
Associate Creative Director: Vernon Lai
Art Director: Kerry Hodgson
Production Designer: Lawrence Cheung / YRT/Viva
Digital Execution: Marco Cellucci
Quality Control: Lynn Norris
Account Supervisor: Gillian Todd-Messinger
Account Manager: Tania Calverly
Media Strategy: Sue McKinney, Kevin Scannell
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Highest Rated

GrumpyArtDirector's picture

Are you being ironic? I almost teared my eyes off. Sorry, but the art direction is terribly amateurish.

GrumpyArtDirector
Activity Score 858
Art Director
tirthomitro's picture

nice art!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

adri10288's picture

Come on! What's with the hashtags? Are people riding a bus (who are generally not in the best of moods) really going to tweet using that hashtag? Was that a client recommendation? Nice illustration though. I guess you sort of succeeded in making a bus line look better than what it actually is.

adri10288
Activity Score 337
Copywriter at Zebra Studios
CostaCosta's picture

KILL THE hashtags

CostaCosta
Activity Score 107
Copywriter
kleenex's picture

nice art.

kleenex
Activity Score 58797
Web Designer/Developer
GrumpyArtDirector's picture

Are you being ironic? I almost teared my eyes off. Sorry, but the art direction is terribly amateurish.

GrumpyArtDirector
Activity Score 858
Art Director
kuroro75's picture

horrible art

kuroro75
Activity Score 153
Copywriter |

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