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Bottle

Campaign
Agency Network: 
Published/Aired: 
January 2018

Description

Unlike other gyms, the YMCA offers classes and activities for the whole family. The idea was thus to illustrate all the services the Y offers using family portraits.

Outdoor advertisement created by Ogilvy, Canada for YMCA, within the category: Public Interest, NGO.

Caption

Bring The Family

Advertising Agency: Ogilvy, Montréal, Canada
Creative Directors: Étienne Bastien, Martin Gosselin
Creatives: Julie Gérard, Isabelle Neault, Ayesha Lobo
Graphic Designer: Benoît St-Laurent
Account Executive: Sébastien Hanssens
Production: Cécile Gariépy, Olivier Charland / Par Hasard
Photographer: Samuel Pasquier
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