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Ice

Campaign
Agency Network: 
Published/Aired: 
May 2014
WWF:  Ice

Description

Outdoor advertisement created by BBDO, Spain for WWF, within the category: Public Interest, NGO.

Caption

If the ice melts away life melts away.

Advertising Agency: Contrapunto BBDO, Madrid, Spain
Chief Creative Officers: Carlos Jorge, Félix Del Valle
Copywriters / Art Directors: Raúl López, Aurora Hidalgo
Illustrator: Raúl Gomez Estudio
Art Buyers: Javier Luján, Dani Rubio, Jordi Gomez
Account Supervisor: Verónica Félez
Client Services Director: Paco Ribera
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Highest Rated

kleenex's picture

I like the art style, but the whole concept does not work for me at all.

kleenex
Activity Score 58657
Web Designer/Developer
lanariz's picture

impresionante arte en esta campaña, como todos los de esta dupla

lanariz
kleenex's picture

I like the art style, but the whole concept does not work for me at all.

kleenex
Activity Score 58657
Web Designer/Developer
sacrilegend's picture

The idea is done to death, but the execution is pretty piss poor.

sacrilegend
Activity Score 3394
Copywriter
underscores's picture

great style !

underscores
Activity Score 335
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