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Crash

Campaign
Agency Network: 
Published/Aired: 
March 2012
Volkswagen Outdoor Ad -  Crash

Also From This Campaign 2

Description

Outdoor advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Advertising Agency: Ogilvy Cape Town, South Africa
Executive Creative Director: Chris Gotz
Copywriter: Craig Ross
Art Director: Matthew Pullen
Creative Director / Copywriter: Jacques Massardo
Creative Group Head / Art Director: Gareth McPherson
Account Directors: Ryan Laubscher, Greg Tebbutt
Retoucher: Morgan van Heerden
Account manager: Gemma Thompson
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andylefty's picture

I would jizz myself if I saw that in real life.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
mertos's picture

wow

mertos
Activity Score 904
Creative Director
MicheleVirgilio's picture

bellissima!

MicheleVirgilio
Activity Score 2617
fcostausb's picture

great.

fcostausb
Activity Score 173
Art Director
rocket's picture

looks scammy

rocket
Activity Score 6
somecopywriter's picture

Nice use of the space, clever lateral thinking.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
methalla's picture

Good idea, but does it have to do with reality ... Can you really think so ...

methalla
Activity Score 36
Graphic Designer
darrenabriel's picture

now why would anyone show a car crashing in their showroom? it's visually negative - and say's a lot about the overall safety.

darrenabriel
Activity Score 54
Art Director at Ogilvy
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