Why so empty, 3

Agency Network: 
April 2014
Vilnius Birdie:  Why so empty, 3


Our insight was to reach our target audience through their most favoured spots in Vilnius. One of them is a street with lots of bars called Iceland street, another one is a bar called Marsas and then there is another bar, Jamaica.

Outdoor advertisement created by Ogilvy, Lithuania for Vilnius Birdie, within the category: Recreation, Leisure.

Advertising Agency: Ogilvy Vilnius, Lithuania
Creative Directors: Dominykas Žilėnas, Tomas Karpavičius
Senior Art Director: Ignas Kozlovas
Copywriter: Dominykas Žilėnas
Illustrator: Aurimas Šandaris
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morse's picture

For me this is confusing...

Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

saumya's picture

haha clever.

Activity Score 244
Art Director |

ad loving mad creative. find me on desicreative.

Uncertain's picture

Art direction: check!
Copywriting: copywriting?

Activity Score 568
Art Director |

Uncertain | Assumption is the Mother of All Fuckups

kleenex's picture

I agree Uncertain. The copy stinks

Activity Score 58777
Web Designer/Developer
nuosedos's picture

it's more for the locals. we have this bar called Mars in Vilnius, Lithuania. so the idea was, bars were empty as everyone went for badminton

Activity Score 3
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