Motorcycle Safety Campaign, Wind

Campaign
Agency Network: 
Published/Aired: 
May 2010
Utah Department of Public Safety:  Motorcycle Safety Campaign, Wind

Description

Outdoor advertisement created by Richter7, United States for Utah Department of Public Safety, within the category: Public Interest, NGO.

Caption

Wind feels great in your face.
Bumpers, less so.
Ride aware.

Advertising Agency: Richter7, Salt Lake City, USA
Executive Creative Director: Dave Newbold
Creative Directors: Gary Sume, Ryan Anderson
Art Director: Ryan Anderson
Copywriter: Gary Sume
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capywriter's picture

These lines are better and more smart than in the other road safety campaign that was posted today.

capywriter
Activity Score 5513
Copywriter at Freelance
Dzsoi's picture

I agree, I like this one especially.

Dzsoi
Activity Score 8603
Copywriter
Abrahams's picture

dint like much!

Abrahams
Activity Score 109
Publicis India
Guest's picture

As the mother of a dead 'speed bump', I was fairly offended. They are eye catching, but the sensitivity level is right there with the cop who told me he was too busy with other things to investigate my son's death. Do you have a plan to educate law enforcement. Bias is not fact.

Guest
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