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Life

Campaign
Agency Network: 
Published/Aired: 
March 2012

Description

Outdoor advertisement created by Y&R, Canada for Thomas Hinds, within the category: Tobacco.

Caption

A balanced life is a cigar in each hand

Advertising Agency: Y&R, Toronto, Canada
Chief Creative Officer / Art Director: Israel Diaz
Creative Director / Copywriter: Trevor Shoenfeld
Designer / Illustrator: Caio Oyafuso
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Highest Rated

vlads's picture

no really no.

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

Wordfruit's picture

The copy doesn't bring to mind anything positive.

It's a joke, and not a very good one.

I don't think it works on the level of a joke. So beyond the joke, the literal interpretation of the copy is 'hold a cigar in each hand'. Is there room in your trashcan for this one?

Wordfruit
Activity Score 1023
Nurse Bell's picture

Not very good.

Nurse Bell
Activity Score 156
Bacon Face's picture

...

Bacon Face
Activity Score 107
vlads's picture

no really no.

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

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