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Terveystalo

Finland turns billboards into disinfectant terminals for mobile phones

Agency: TBWA

Description

According to recent research, coronavirus can survive four weeks on a smartphone screen¹. Now a Nordic health company Terveystalo turns billboards into disinfectant terminals that can clean a phone in only 15 seconds with UVC light.

This professional campaign titled 'Finland turns billboards into disinfectant terminals for mobile phones' was published in Finland in October, 2020. It was created for the brand: Terveystalo, by ad agency: TBWA. This OOH Outdoor medium campaign is related to the Health industry and contains 1 media asset. It was submitted over 3 years ago by Melissa Gotleib of TBWA Worldwide.

Credits

Advertising Agency: TBWA\Helsinki, Helsinki, Finland
Chief Creative Officer: Jyrki Poutanen
Innovation Director: Juhana Hokkanen
Account Manager: Annika Wikstén
Lead Innovation Designer: Umberto Onza
Creative Director: Erno Reinikainen
Senior Copywriter: Martta Kallio
Copywriter: Tuomas Perälä
Creative Strategist: Aki Toivonen
Junior Communications Specialist: Saana Simander
Communications Trainee: Erika Rajaharju
Other: Markus Nieminen
Other: Katariina Ollari
Other: Sami Ainetdin
Other: Sara Pitzén
Post-production Company: Katana Creative Oy
Editor: Jerry Strengell
Senior Vice President Marketing And Communications: Veera Siivonen
Brand Director: Karla Martinez Majander
Marketing Manager: Terhi Louhio

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