Small businesses in Finland have been hit hard and many brick-and-mortar stores have been left deserted. This is why a Finnish teleoperator Telia decided to turn empty business places into Christmas displays. Goal is to encourage people to do their Christmas shopping at the small business brick-and-mortar stores located close by. This campaign is a continuation of last spring's campaign where Telia Finland donated their advertising space for small businesses.
Outdoor advertisement created by TBWA, Finland for Telia, within the category: Electronics, Technology.
Chief Creative Officer: Jyrki Poutanen
Executive Creative Director: Mikko Pietilä
Executive Account Director: Anna Masalin
Creative Director: Markus Nieminen
Account Director: Laura Somervalli
Art Director: Fredrik Stürmer, Nelli Immonen
Senior Creative, Copywriter: Emma Kanninen
Graphic Designer: Riikka Häkkinen, Birgit Harinen
Junior Copywriter: Tuuli Linna
Project Manager: Satu Heikkonen
Communication Strategist: Paula Sonne
Junior Communication Specialist: Saana Simander
Copywriter: Satu Ekman
Creative Strategist: Joonas Hokka