Cable car station

Agency Network: 
Published/Aired: 
May 2014
Swissmilk:  Cable car station
Swissmilk Outdoor Ad -  Cable car station

Description

Outdoor advertisement created by Ruf Lanz, Switzerland for Swissmilk, within the category: Non-Alcoholic Drinks.

Caption

Milk makes you strong.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Danielle Lanz, Markus Ruf
Art Director: Mario Moosbrugger
Copywriter: Torsten Maas
Photographer: Julien Vonier
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Highest Rated

Austin Video Production's picture

Made me smile.

Austin Video Pr...
Activity Score 1310
xan's picture

Little confused. I think this cow makes the milk strong.

xan
Activity Score 48
CACAHD's picture

You have to get in the perfect angle to understand the ad…

CACAHD
Activity Score 2188
Art Director
Takunda's picture

great work!

Takunda
kleenex's picture

Love it.

kleenex
Activity Score 58777
Web Designer/Developer
Austin Video Production's picture

Made me smile.

Austin Video Pr...
Activity Score 1310
Marcao's picture

It's a little off, because this cow hasn't consumed its own milk, so how do you tell that it makes one strong?

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
D_arko's picture

Yes, but she's the one that produce that strong milk.
I also agree that it work just from specific angle but it is still funny.
I like stuff like this.

D_arko
Activity Score 394
Creative Director at _ |

Innovation & Art Director
https://www.behance.net/darkobosnar

Summertime Secret's picture

lovely idea,copy can be better

Summertime Secret
Activity Score 161
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