Upside down

Campaign
Agency Network: 
Published/Aired: 
December 2013
Snickers:  Upside down

Description

Outdoor advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

Caption

You're not you when you're hungry.

Advertising Agency: AMV BBDO, London, UK
Executive Creative Directors: Adrian Rossi, Alex Grieve
Art Director: Dalatando Almeida
Copywriter: Michael Hughes
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Gernot Hörwertner's picture

without the others this doesn't work i guess.
but the idea is nice.

Gernot Hörwertner
Activity Score 126
Copywriter
macpics's picture

So when you are not you, you feel upside down?
I think the idea is pretty light...(not as this chocolate bar :D )

macpics
Activity Score 347
Photographer at 3D artist/Photographer
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