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Flamingo

Campaign
Agency Network: 
Published/Aired: 
March 2009
Persil:  Flamingo

Description

Outdoor advertisement created by DDB, Poland for Persil, within the category: House, Garden.

Caption

Protect them before they fade.

Advertising Agency: DDB, Poland
Art Director: Johan H. Ohlson, Iwa Bondarczuk
Copywriter: Ruda Mazurek, Marek Wyznikiewicz
Photography: Peter Lippmann
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bknowlden's picture

Exquisite art direction, but it seems a few steps removed.

a flamingo is colorful = flamingos need protections = your colorful clothes need protection = your clothes need Persil...

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

baffled's picture

I think you are making it too complicated brandon. A colorful flamingo needs protection, just like your colorful clothes (which happen to be in the shape of a flamingo). See? Lot easier;)

baffled
Activity Score 108
Creative
Crisp One's picture

cram it....

Crisp One
Activity Score 2005
Other at New York
baffled's picture

Yep, same headline basically but completely different visuals, in my opinion Persil is much better.

baffled
Activity Score 108
Creative
Guest's picture

Forced.

Guest
Crisp One's picture

the AD is awesome.....how long were you guys hanging out with a washer when this hit you?

i'da give it a 10/10 but im not hot on the logo treatment...not that its bad... but could have as much thought as the art direction.

Crisp One
Activity Score 2005
Other at New York
miko1aj's picture

congratulations mates. Gratulacje. Piękna sprawa.

miko1aj
Activity Score 3086
talkingisfree's picture

I don't know, it is different from other stuff, but it seems a little bit forced conceptually and visually also. However, it works. Don't like the art direction, lettering and stuff.

talkingisfree
Activity Score 2712
Art Director
Guest's picture

nice

Guest
Guest's picture

El recurso de hacer formas con la ropa esta requete usado; por lo tanto la creatividad no me impresiona, pero me gusta mucho la direccion de arte.

Guest
Guest's picture

Really???
I saw it as more of a biodegradable product that is friendly to the environment...

Guest
JAG's picture

Grabs your attention. If you are having trouble with fading clothes, the ad will connect. I agree the sign looks amatuerish.

JAG
Activity Score 166
Web design
bottleHeD's picture

It's a very nice visual, but the thought seems a little disconnected. Or rather, a little too heavy. Saving the environent and animals is a little too somber for a detergent.

bottleHeD
Activity Score 90
Art Director at OgilvyOne
Bianconiglio's picture

boring

Bianconiglio
Activity Score 406
Copywriter
Guest's picture

nice visual ..

It's not an outdoor Ad but a Print, isn'it ?

Guest
Guest's picture

Did I just get flashed by a pair-ah-Pantiez? Ewww!

Anyway, the concept is real nice. Very Good Work... Keep it up.
Even so, the Board needs attention. (Looking into detail the wood piece is just not appealing)

Guest
Guest's picture

Did I just get flashed by a pair-ah-Pantiez? Ewww!

Anyway, the concept is real nice. Very Good Work... Keep it up.
Even so, the Board needs attention. (Looking into detail the wood piece is just not appealing)

Guest
Guest's picture

Did I just get flashed by a pair-ah-Pantiez? Ewww!

Anyway, the concept is real nice. Very Good Work... Keep it up.
Even so, the Board needs attention. (Looking into detail the wood piece is just not appealing)

Guest
Guest's picture

WOW

Guest
Guest's picture

Amazing

Guest
louie_wang's picture

very nice!

louie_wang
Activity Score 160
Art director in linksus,china /Central Artistic university
Guest's picture

intersting.

Guest
Guest's picture

The board is supposed to look "home-made" so it resembles a sign made by activists...

Guest
Guest's picture

what is outdoor about this??

Guest
Guest's picture

Excellent

Guest
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