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Frozen Bullets

Agency Network: 
Published/Aired: 
May 2014

Description

Remind the Chinese September 21 is the peace day of the world.

Outdoor advertisement created by Shineworks, China for Peace One Day, within the category: Public Interest, NGO.

Advertising Agency: Shineworks, Shanghai, China
Creative Director: Koko Huang
Art Directors / Illustrators: Jack Xuan, Koko Huang, Lyon Liao
Copywriter: Sam San
Photographer: Nicholas Siau
Retoucher: Lim Kok Keat
Filmcutter: Rico Zhang
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Highest Rated

sacrilegend's picture

Beautifully executed. The only thing I'd want is for the number of bullets used to be representative of something — shots fired, lives lost.

Still, very powerful, and one can't argue with the results.

sacrilegend
Activity Score 3394
Copywriter
salil07's picture

I will remember this execution for ever. I may forget the date though. But that's me. But fantastic idea and solid execution.

salil07
Activity Score 143
Creative Director |

Hand on my heart

Dzsoi's picture

Nice idea, must be impressive to see it for real.

Dzsoi
Activity Score 8611
Copywriter
damnson's picture

I like this a lot.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

sacrilegend's picture

Beautifully executed. The only thing I'd want is for the number of bullets used to be representative of something — shots fired, lives lost.

Still, very powerful, and one can't argue with the results.

sacrilegend
Activity Score 3394
Copywriter
kleenex's picture

great looking visual

kleenex
Activity Score 58797
Web Designer/Developer
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