Advertisement

A cooling effect

Agency Network: 
Published/Aired: 
July 2012
Park Avenue:  A cooling effect
Park Avenue Outdoor Ad -  A cooling effect

Description

Outdoor advertisement created by Publicis, India for Park Avenue, within the category: Health.

Advertising Agency: Publicis Communications, Mumbai, India
Chief Executive Officer: Ashish Khazanchi
Executive Creative Director: Tushar Kadam
Creative Director: Vivek Rao, Shahrukh Irani
Art Director: Girish Wadisherla, Sowmya Balakrishnan
Copywriter: Manan Pandya
Account Director: Natasha Kulkarni
Log in to post comments
jackmancer2017's picture

I'm just thinking in this case, the idea came first, then came the briefing. Try to make a campaign out of this, alright ;p

Still, fun, and well done I think :)

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
antonysanthive's picture

simply brilliant... its a Master Piece

antonysanthive
Activity Score 38
Graphic Designer at contract advertising agency
theoldkettle's picture

Awesome!

theoldkettle
Activity Score 212
Art Director at Future Group
bate_palmas's picture

Rad!

bate_palmas
Activity Score 1479
haldersubhasish9's picture

nowadays communication from ceiling......good....how one farmer can understand about your cool effect

haldersubhasish9
Activity Score 41
Art Director at Mumbai
DilipRevar's picture

Great Idea.

DilipRevar
Activity Score 264
Graphic Designer at Visualizer and Graphic Artist
CrackerJackFlash's picture

cool

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

rauliten's picture

It's simple and great!! I agree with the comment from "Jaap Grolleman": the idea came first, then came the briefing.

rauliten
Activity Score 393
Creative Director
kalpesh78's picture

its a first thought. have seen stuff done with coolers / air conditioning before which talks abt cooling.

like tootpaste, shampoo (head and shoulders had done something too on this)

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

vips26's picture

Innovation! The best part is cost-effective Innovation, maximizing eye balls without maximizing the spend

vips26
Activity Score 8
fotdot's picture

I think this is okay, but unreal.

fotdot
Activity Score 674
Creative Director
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now