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Natural Fit, 3

Campaign
Agency Network: 
Published/Aired: 
March 2012

Description

In collaboration with the Creative Sweatshop studio, they made animals entirely composed of Nissan vehicle's spare parts. In order to feature the customer service as the most natural way to maintain Nissan vehicles, the sculptures were created without any 3D or any pieces distortion. The sculptures were shot by Fabrice Fouillet.

Outdoor advertisement created by TBWA, France for Nissan, within the category: Automotive.

Advertising Agencies: TBWA/G1 / TBWA/Paris, France
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MicheleVirgilio's picture

hmm not so power for me

MicheleVirgilio
Activity Score 2617
Hadrons's picture

The concept is forced.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Wordfruit's picture

I agree, it's forced.

I have to figure out what it's about, and it doesn't draw me in enough to want to bother to figure it out.

Wordfruit
Activity Score 1023
manumartin5's picture

Keeping the target audience in the ad.. I feel it has to be forced.

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
joelapompe's picture

remind me this Tag Heuer campaign
http://adsoftheworld.com/media/print/tag_heuer_bird

joelapompe
Activity Score 3861
Brunopoplocker's picture

I think that is valid only because the image that is nice, but the idea is weak, and I allready saw a lot of other photo manipulations very similar. So, this is not creative for me.

Brunopoplocker
Activity Score 136
Art Director |

I hate macs

kleenex's picture

art is a winner.

kleenex
Activity Score 52724
Web Designer/Developer
salil.sharma's picture

cool
concept is old but looking good

salil.sharma
Activity Score 2471
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

manumartin5's picture

Salil, we did for maruti long back.!

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
Peter Frank's picture

DONE

Peter Frank
Activity Score 532
manumartin5's picture

Fantastic Execution!!!

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
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