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Discrimination OOH

Campaign
Agency Network: 
Published/Aired: 
December 2008
MLK Dream Weekend:  Discrimination OOH

Description

Outdoor advertisement created by Hill Holliday, United States for MLK Dream Weekend, within the category: Public Interest, NGO.

Advertising Agency: Erwin-Penland, a Hill Holliday Agency, Greenville, USA
Creative Director: Andy Mendelsohn
Art Director: Nate Osbourne
Copywriter: Aaron Johnston
Photographer: Joe Comick
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Guest's picture

Well done!

Guest
mckeephoto's picture

Gets right to the point, doesn't it?

mckeephoto
Activity Score 83
Boston, MA |

Matt McKee Photography/Photo Illustration
http://www.mckeephotography.com

SandMan69's picture

They would have been better putting that quote on the billboard, and bring the web address up under the quote and you have a billboard that rocks.

Seen this whole line through part of the word execution way to much for it to be truly effective here.

Went to the website and it's very positive and inspiring so the main aim should be to try and direct people there and less about clever visual gimmicks. Dr King did not dream about gold lions now did he?

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

shutup

Guest
SandMan69's picture

best comeback so far.

You suck ass in jail.

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

You're really suggesting they put a 48-word quote on a billboard? Yea, that would "rock". Sheesh.

Guest
SandMan69's picture

I should have been clearer for the dumbass here, The quote ends with "...your honor was not one of them."

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

Who you calling a dumbass you butt-pirate?

Guest
SandMan69's picture

Pop quiz: Which way ends this quickest?

a) Sorry about the dumbass, do you take back the butt-pirate?

or

b) Again with the tried and tested "you're gay" joke. Me thinks the lady doth protest too much, no?

or

c) You're probably a pedophile so call me what you like.

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

ye old crossing out trick. well done.

Guest
Scam Detector's picture

This is too simplistic.

Scam Detector
Activity Score 1048
General Manager
叶颢's picture

I HAVE A DREAM~~~~~~~Father figure...GOD

叶颢
Activity Score 168
AD
Guest's picture

the old slash through the word method. not bad

Guest
Guest's picture

not much to it... must've been good happy hour specials that day

Guest
Guest's picture

This is too simplistic? simplicity is bad?

Guest
Scam Detector's picture

Simplicity is not the same as simplistic.

Scam Detector
Activity Score 1048
General Manager
PUBLICITARESCU's picture

-B-U-L-L-SHIT

PUBLICITARESCU
Activity Score 59
PUBLICITARESCU
Crisp One's picture

HAAAAAAAAAAAAAAAAAAAAAAAA HAHAHAHAHAHAHAHA

Crisp One
Activity Score 2005
Other at New York
Guest's picture

The ad guys should thank the whites of yesteryears. Without them, this ad wouldn't have been born.

Guest
Guest's picture

i am the Koreans

i do not know English

HAHAHA

Guest
Billoughsby's picture

Welcome, guests.

Nice billboard.

Billoughsby
Activity Score 5154
Art Director |

That's it.

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