Truckers, 2

Campaign
Agency Network: 
Published/Aired: 
July 2013
Mercedes:  Truckers, 2

Description

Mercedes-Benz trucks is helping the logistics industry by tempting young people to consider a career as truck-driver. These posters and print ads run at career advice fairs and in school magazines.

Outdoor advertisement created by dieckertschmidt, Germany for Mercedes, within the category: Automotive.

Caption

Google street view was invented for office workers.
Truckers have the world at their feet. Join in.

Advertising Agency: dieckertschmidt, Berlin, Germany
Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Art Director: João Peixoto
Copywriters: Stefan Schmidt, Robert Mottl
Production: nureg, Nuremberg
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