Agency Network: 
Published/Aired: 
November 2013
McDonald's:  Pocket
McDonald's Outdoor Ad -  Pocket

Description

Outdoor advertisement created by Leo Burnett, Turkey for McDonald's, within the category: Food.

Caption

1 Lira.

Advertising Agency: Leo Burnett, Istanbul, Turkey
Creative Directors: Oktar Akin, Emrah Akay
Copywriter: Yavuzhan Gel
Art Director: Caglar Cengiz
Photographer: Candas Arin
Planner: Ismail Seval
Log in to post comments

Highest Rated

morse's picture

Feels like the kid lives in tyranny. Don't like it.

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

maurilao's picture

Both cute and clever.

maurilao
Activity Score 369
Creative Director
faissalo's picture

He could just ask for one

faissalo
Activity Score 718
Art Director |

Nice init

CrackerJackFlash's picture

giggles.

CrackerJackFlash
Activity Score 19518
Creative Director at CrackerJackFlash |

www.crackerjackflash.com

morse's picture

Feels like the kid lives in tyranny. Don't like it.

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

faissalo's picture

That's how I felt about it. Like his father is such a bastard he won't even give him a single coin so the kid turns to theft and alcohol! Bah

faissalo
Activity Score 718
Art Director |

Nice init

Diana Báez Castelán's picture

I still don't get this. Is the kid doing this so dad looses all his money? Or is this planned because the kid will be standing behind when the money falls?.

Diana Báez Castelán
Activity Score 86
JonnyyRamone's picture

I've gotta agree with what Diana is saying, there's too many possible interpretations of this image that clouds the message. The point here is that the vanilla cone is cheap, not SO delicious that a kid is willing to steal from it.

Unless they're trying to say that all the cone costs is a small amount of fabric from a pants pocket then the image doesn't really work.

JonnyyRamone
Activity Score 167
Wee Kim Wee School of Communication and Information
Advertisement
Featured Content

Latest Collections

Advertisement