Management Book

Campaign
Agency Network: 
Published/Aired: 
June 2010
LG:  Management Book

Description

Outdoor advertisement created by Y&R, Indonesia for LG, within the category: Electronics, Technology.

Caption

More battery more talk
LG GX200 with 13.5 hours of talk time and 1700 hours of standby battery life.

Advertising Agency: Y&R, Jakarta, Indonesia
Executive Creative Director: Sachin Ambekar
Creative Director: Ahmad Fariz
Art Director: Yerry Indrajaya
Copywriter: Gloria Martie
Illustrators: Flora Marcella, Budiman Raharjo
Photographers: Handri Karya, Heru Suryoko, Alex Reagan
Typographer: Yerry Indrajaya
Advertiser’s Supervisor: Halim Astono
Account Manager: Wolga Satyanto
Account Supervisor: Hendra Suryakusuma
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Highest Rated

TommyO's picture

Jackpot! Best of all series!

TommyO
Activity Score 1860
Copywriter |

That's me!
http://resiseymilim.wordpress.com

gioborde's picture

LIKE THEM ALL, BUT THIS ONE IS SUPERB!!!!

gioborde
Activity Score 1385
Art Director at LEO BURNETT |

GiBo

bluegle's picture
bluegle
Activity Score 86
Art Director
Guest's picture

so what? they won the gold already and i think this one is better than that one

Guest
yohanes sumera's picture

http://adsoftheworld.com/media/print/al_jawal_book
gold for copy paste?.. same execution dude...
just different angle..

yohanes sumera
Activity Score 25
Art Director |

“With love and patience, nothing is impossible.”
Http://sumefolio.blogspot.com

Guest's picture

great big idea!! well executed!! simple, catchy and communicates the message really well. Congrats to the team at Y&R.
regarding the copy and paste comment somebody had blurted out, get a life man!! seems you dont know much at all about advertising, best to zip it!

Guest
Guest's picture

@yohanes sumera, the key is in the copy! book cover's art direction perhaps, not just that book that shaped like bubble talk ... and no i'm not part of the Y&R team ...

Guest
Guest's picture

@noj just a different concept...

Guest
TommyO's picture

Jackpot! Best of all series!

TommyO
Activity Score 1860
Copywriter |

That's me!
http://resiseymilim.wordpress.com

velle's picture

at what point do you chalk up the phone bill?
when you have to wait for someone/some service
book title(question>content (silence/looped advertisements)

velle
Activity Score 1550
Copywriter
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