Kikkoman has been refining the menus of its customers for years. As the number 1 in Switzerland, the legendary soy sauce would therefore have long deserved an award. To celebrate the Olympic Games in Toyko, the Zurich agency has now created a very special OOH-Sujet for the traditional Japanese brand: A simple fabric ribbon turns the Kikkoman logo into a gold medal. So impressively simple that not even more words are needed.
Outdoor advertisement created by Freundliche Grüsse, Switzerland for Kikkoman, within the category: Food.