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Legend

Campaign
Agency Network: 
Published/Aired: 
November 2013
Jack Daniel's:  Legend

Description

In keeping with Jack's obsession with craft each headline was hand painted onto untreated American Oak - the same wood Jack Daniel's still hand make their barrels from today. The finished wooden blocks were then photographed to make the final posters, with the 'making of' story documented and shared online.

Signwriters: Lynes & Co.

Outdoor advertisement created by Arnold, Australia for Jack Daniel's, within the category: Alcoholic Drinks.

Advertising Agency: Arnold Furnace, Australia
Executive Creative Director: Tom Spicer
Art Directors: Luke Duggan, Darren Cole, Nic Adamovich
Copywriters: Helen Macdougall, Romy Smith
Group Account Director: Michael Stevenson
Account Director: Ian Hartley
Client Team Director: Nora Kate O’Connell
Agency Producer: Chris Hulsman
Photographer: Adrian Lander
Typographers / Designers: Darren Cole, Nic Adamovich
Account manager: Natalia Kowalczyk
Carpenter: Josh Pinkus
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Highest Rated

kleenex's picture

nice font work.

kleenex
Activity Score 56173
Web Designer/Developer
DesignDine's picture

Nice line - raise a jack to jack

DesignDine
Activity Score 1313
Art Director at UK |

http://designdine.co.uk

kleenex's picture

nice font work.

kleenex
Activity Score 56173
Web Designer/Developer
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