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Design your own life

Agency Network: 
Published/Aired: 
June 2009
IKEA Outdoor Ad -  Design your own life

Description

To show that IKEA furniture could fit in pretty much every home you place it in an IKEA sofa was hung in front of a billboard. Every few seconds the background changed, but the sofa remained the same.

Outdoor advertisement created by PnT, Netherlands for IKEA, within the category: House, Garden.

Advertising Agency: PnT, Amsterdam, Netherlands
Art Director: Paul Stienen
Copywriter: Thijs Vrieselaar
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everartz's picture

great...

but they say: when you are in a country where cows are more beautiful than women, then know that your in the Netherlands...
sorry just a joke :D

everartz
Activity Score 7613
Art Director |

| everartz |

Leland's picture

Hilarious joke.

Leland
Activity Score 95
Guest's picture

huahuahuahuahua nice joke!... how bout new zealand then???

Guest
Guest's picture

I like it, I like it!! :)

Guest
Guest's picture

The room changes behind the couch? In that case very creative idea!!

Guest
Guest's picture

hmm...nice

Guest
Guest's picture

Designyourownlife.com isn't an Ikea website...

Guest
ivan's picture

They made a mistake with the url. It's fixed now.

ivan
Creative Director at Ads of the World
alexander_bickov's picture

Trivial ad

alexander_bickov
Activity Score 3279
Guest's picture

this is a fake ad.

Guest
Blashyrkh's picture

Seems only an idea on paper and a fake ad and website. And that couch with perspective is totally a joke.

Blashyrkh
Activity Score 32890
Art Director
Guest's picture

I think it's made by students. Creative idea though!

Guest
Guest's picture

Another example of someone using this site as a traffic driver to their site.

Guest
BobAdaholic's picture

good idea but less good executive

BobAdaholic
Activity Score 44
Copywriter
Guest's picture

nice

Guest
Guest's picture

good

Guest
Guest's picture

i have finally found this site

Guest
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