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Agency Network: 
Published/Aired: 
April 2014
Hell Pizza:  Rabbit
Hell Pizza Outdoor Ad -  Rabbit

Description

Outdoor advertisement created by Barnes Catmur & Friends, New Zealand for Hell Pizza, within the category: Food.

Caption

Rabbit Pizza. Made from real rabbit. Like this billboard.

Advertising Agency: Barnes Catmur & Friends, Auckland, New Zealand
Executive Creative Directors: Paul Catmur, Daniel Barnes
Creatives: Rob Cook, Brad Stratton, Rob Longuet-Higgins
Producer: Shayna Armstrong
Account Directors: Jo Cheyne, Meredith Maclean, Luke Farmer
Production company: Juggernaut
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Cat_Barsik's picture

oh no, plz no

Cat_Barsik
Activity Score 45
Copywriter
kleenex's picture

That sure is one bold Billboard.

kleenex
Activity Score 58793
Web Designer/Developer
morse's picture

Well, I guess we eat them, so we have to skin them...

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

res's picture

Is this some kind of sick joke?

What the fuck.

Please remove this from the site.

res
Activity Score 60
Copywriter
ivan's picture

I fully understand and appreciate why you're upset.

We are not making moral judgement on the work. Lots of people eat rabbits, lots of others disgusted by this practice. It's legal in New Zealand.

ivan
Activity Score 12
Creative Director at Ads of the World
res's picture

Eating animals is wrong but legal. This... is cruelty. Sorry.

res
Activity Score 60
Copywriter
johnanderson's picture

I hope there is not more than one billboard.

johnanderson
Activity Score 167
Copywriter
viictoriii's picture

this could work well if we r making it for animal sake or going vegetarian but i wont work here soo dum

viictoriii
Activity Score 16
Creative Director |

v i i c t o r i i i

kuroro75's picture

welcome in hell

kuroro75
Activity Score 153
Copywriter |

In good ads we trust

Shraddha_pawar's picture

Please say its just a joke. If its true, then Im surely going there to burn down that place and hang the owner till death. oh soo sooo sick !!!

Shraddha_pawar
Activity Score 975
Copywriter |

Shraddha

iambusy's picture

that's super cool. I will protect the owner. They should have renamed it as Sliced Bunny! Chop Chop

iambusy
Activity Score 2219
Copywriter |

busy.

dotunbello's picture

That's dead rabbits in hundreds, was it "eat a whole rabbit" day?

dotunbello
Activity Score 150
Copywriter |

"make good art"

Marcao's picture

Don't like it one bit.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
iambusy's picture

what don't like it. It's too good. So new age, black metal types. lol.

iambusy
Activity Score 2219
Copywriter |

busy.

Gpoll's picture

I loved this.

Gpoll
Activity Score 12
Copywriter
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