We all know Fiji, an island with incredible beaches, breathtaking rain forests, and, as they say… the world’s finest water. We also know Fiji, a highly dangerous and contaminating single-use plastic water bottle. Around the world, companies bottle up water from real places and take their name while polluting the source. Let’s save water from water committing to a world free of single-use plastic bottles.
Outdoor advertisement created by McCann, Chile for Greenpeace, within the category: Public Interest, NGO.
Creative Directors: Nicolás Soto, Renzo Vacarisas
Art Directors: Diego Maraboli, Ana Ruiz, Nicolás Mardones, Ignacia Iniescar
Copywriter: Tomás Gutiérrez Weil
Copywriter: Jorge Saint Jean
Digital Artist: Gonzalo Arévalo
Photographer: Nicolás Aguayo