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To be or not to be

Campaign
Agency Network: 
Published/Aired: 
August 2016
Faber-Castell: To be or not to be

Description

Outdoor advertisement created by FCB, Turkey for Faber-Castell, within the category: Office Equipment.

Caption

Pencil is the question.

Advertising Agency: FCB ArtGroup, İstanbul, Turkey
Creative Directors: Engin Kafadar, Banu Kırca
Art Director: Ilgın Itır Midillioğlu
Copywriter: Benan Aka
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Gustavo Luy's picture

hahaha that's nice!

Gustavo Luy
Activity Score 54
halaby87's picture

it took a long time to finally come out

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

shrub's picture

Love this serie... The adv today need more of this. Sometimes, better than a general insight it's a excelent look about the product. Congrats

shrub
Activity Score 128
mr.x's picture

Great work! Every story begins with a pencil (or a keyboard). Don't like the payoff tho. Maybe the payoff should be "Every story begins with a pencil".

mr.x
Activity Score 998
Forsbergs Skola
Insonic's picture

Every joke must B an ad? Furthermore it doesn't support its own message

Insonic
Activity Score 76
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