Denver Water Outdoor Advert By Sukle: Channel

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Agency Network:

Sukle

Published/Aired:

July 2008

Posted:

August 06, 2008

Also From This Campaign 11

Denver Water: Bus

Denver Water: Sprinkler

Denver Water: Barrels

Denver Water: Hand

Denver Water: Drunk

See Full Campaign

Tags

Description

Outdoor advertisement created by Sukle, United States for Denver Water, within the category: Public Interest, NGO.

Caption

Use only what you need.

Credits

Advertising Agency: Sukle Advertising & Design, Denver, USA

Creative Director: Mike Sukle

Art Directors: Andy Dutlinger, Jeff Euteneuer

Copywriter: Jim Glynn

Photographer: Brian Mark

Retouching: Matt Carpenter

Aug 07, 2008 - 3:27

This is good. Remove some of the metals as well.

liar

Activity Score 384

Other

Aug 07, 2008 - 3:38

good:)

j2mango

Activity Score 534

Other

Aug 07, 2008 - 4:21

very nice idea. i just wonder if the average guy get's it

Wordnerd

Activity Score 6692

Copywriter

Aug 07, 2008 - 4:25

I really tried to avoid being "common" as far as people who post comments but i just cant help myself...........here it comes.........wait for it........DONE http://www.cherryflava.com/cherryflava/images/2007/09/24/electricity2.jpg

the other black guy

Activity Score 12

Aug 07, 2008 - 4:33

that's not the same idea. but this one is a lot better!

Wordnerd

Activity Score 6692

Copywriter

Aug 07, 2008 - 4:44

how is that not the same idea?

anyways... WWF billboard a few years back anyone? anyone?

thirty6chambers

Activity Score 1464

Art Director

Aug 07, 2008 - 13:58

That is clearly not the same idea. But I have seen this same idea executed elsewhere before.

CGilb09

Activity Score 572

Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

Aug 07, 2008 - 7:41

Exactly! This one is undoubtedly the best!!!

Adaddicted

Activity Score 3435

Art Director |

withalltherespects

Aug 07, 2008 - 9:50

Like it the most ... still i think it would work better for saving electricity not water.

amraly77

Activity Score 55

Art Director

Aug 07, 2008 - 11:06

Well, the idea has been done. But done by Denver Water. I prefer this one.

http://www.civilizednation.com/blog/2007/02/11/billboard%20use%20only%...

totalcrap

Activity Score 34

Ohio ad agency

Aug 07, 2008 - 14:03

And i prefer the other one too. it feels strange to waste electricity to say you need to use wisely water.

TexasH

Activity Score 365

copywriter

Aug 07, 2008 - 18:03

The first year of this campaign was way better than all of these one-off awards grabs. This is the only one that is similar, but as someone pointed out above, why waste electricity to talk about saving water?

fauxjebus

Activity Score 500

Art Director at WAX

Aug 07, 2008 - 16:51

Use only what you need?

Seems like this sign will cost more in power than 2 bulbs lighting a normal billboard...

mmackinven

Activity Score 1608

Art Director at Freelance |

www.mackphotography.co.nz

Aug 08, 2008 - 11:08

It would work better for electric utility company.

Pete2

Activity Score 720

Creative Director at munnrabot.com

Aug 11, 2008 - 7:16

This one is lovely :)

aadi

Activity Score 230

Copywriter

Sep 09, 2008 - 11:35

rite, strong electricity at nite is a waste of energy anyway & it needs the pillar thing & the metal bars to stand it... nothing special reli...

homutmiranda

Activity Score 37

Media student

Sep 11, 2008 - 11:14

wow, i would have expected to see this as a psa.

the general message speaks directly to what this country is experiencing and will continue to experience as far as resources go. kind of a direct sign of the times.

you'd never see a luxury brand get near a concept like this.

andre_j

Activity Score 88

copywriter