Agency Network: 
October 2018
Dairyland: Hockey


Cossette Vancouver has served up an outdoor campaign across western Canada for Saputo’s Dairyland brand. The “Milk Makes Memories” campaign celebrates the brand’s new packaging and reinforce its positioning as a favorite in the fridge for generations. The different executions perfectly capture those memorable moments made when a carton is on the table.

Outdoor advertisement created by Cossette, Canada for Dairyland, within the category: Non-Alcoholic Drinks.


Milk Makes Memories

Advertising Agency: Cossette, Vancouver, Canada
Global Chief Creative Officers: Peter Ignazi, Carlos Moreno
Executive Creative Director: Katie Ainsworth
Creative Director: Scott Schneider
Art Director: Kelsey Hughes
Copywriter: Mark Wilson
Producer: Aishaa Abdulla
Group Account Director: Scott Barr
Account Director: Lindy Scott
Account Executive: Manuela Stoyanov
CGI / Retoucher: ESTILO3D
Media: OMD
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I would change the background. Btw, nice concept.
Activity Score 37
Copywriter at Bravo/BBG
INDSD's picture


Activity Score 623
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