Logo, Shower

Campaign
Agency Network: 
Published/Aired: 
June 2013
Comedy Central:  Logo, Shower

Description

Outdoor advertisement created by Grey, Argentina for Comedy Central, within the category: Media.

Caption

When you see the logo, you know it’s funny.

Advertising Agency: Grey, Buenos Aires, Argentina
Chief Creative Officer: Lucas Panizza
Creative Directors: Hernan Kritzer, Lisandro Cardozo
Copywriter: Daniel Arango
Art Directors: Carlos Mendez, Ariel Chiesa
Illustrator: Carlos Baragli
Account Supervisor: Florencia Pereyra
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Highest Rated

mamutgorila's picture

Guys guys, is not about fold and see, it´s what happens if you cut what is not important, and discover the logo and the idea. Gold in cannes, so good luck judging ideas.

mamutgorila
Activity Score 2
Copywriter at santo buenos aires
certaintly's picture

really old idea.

done back in the 90s for some sports channel. where the goalie is far from stopping the ball from going in the net, until you fold the paper like that ^ and then he's stopping the ball

if it werent for the fact that it's been done, id say this is really good

certaintly
Activity Score 3984
CommandZ's picture

'90's? Al Jaffe started this device back in 1964 for Mad magazine.

CommandZ
Activity Score 2515
Creative Director
certaintly's picture

i stand corrected

certaintly
Activity Score 3984
morse's picture

Funny, but it's old indeed.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

MORE Please....

kleenex
Activity Score 58777
Web Designer/Developer
andylefty's picture

I haven't seen this sort of ad before. Very nice.

andylefty
Activity Score 4531
Graphic Designer at Central Saint Martins College of Art and Design
driving's picture

mmmm, nooo

driving
Activity Score 427
mamutgorila's picture

Guys guys, is not about fold and see, it´s what happens if you cut what is not important, and discover the logo and the idea. Gold in cannes, so good luck judging ideas.

mamutgorila
Activity Score 2
Copywriter at santo buenos aires
Frank Spitzer's picture

Mad Magazine invented these. But it's still funny.

Frank Spitzer
Activity Score 44
Tyrone's picture

Excellent copywriting! The images are totally different, making it a forced joke, but that's what Comedy Central is all about! I think this ad will/would/does definitely appeal to Comedy Central viewers.

Tyrone
Activity Score 8
Copywriter at Ogilvy Durban
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