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Published/Aired: 
September 2009
Coife Odonto:  Smile
Coife Odonto Outdoor Ad -  Smile

Description

Outdoor advertisement created by Prosper Comunicação, Brazil for Coife Odonto, within the category: Professional Services.

Caption

Don't hide your smile.

Advertising Agency: Prósper Comunicação, Vitória, Brazil
Creative Director: André Duque
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Honest Dave's picture

Great placement and judging by all the telephone wires this reeks nothing of scam.

Honest Dave
Activity Score 233
Art Director |

www.davestyler.com

ivan's picture

Note for the future: Include wires in my scam ads. :)

ivan
Activity Score 12
Creative Director at Ads of the World
puppiepoppy's picture

Hahahaa, good one, Ivan!

Yes, INSTRUCTION: include foreground objects in retouched ambient, to make it believable. Preferably moving elements as well.

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

Guest's picture

que buenooo!

Guest
nepstein's picture

I think you all give this too much credit because it is using placement well, but really, the idea itself is terrible: "Don't hide your smile" and the imagery of a face with the smile cut out. Come on! I can think of so many better ways to communicate this message.

nepstein
Activity Score 197
Parsons School of Design
J Designer's picture

OK, Personally I like this ad, but whats one of your ideas that is better?

J Designer
Activity Score 2420
Graphic Designer at Click Clack
kalee's picture

I love it.....

kalee
Activity Score 18
Creative Director at Urban Finch
silvi's picture

Idea is great. Typo and sign design is terrible

silvi
Activity Score 4170
Copywriter
rolling.stone's picture

OK idea

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

thiagolajus's picture

Don't hide your smile, don't hide your nose, don't hide your eyebrows...

thiagolajus
Activity Score 10
Art Director
Guest's picture

peace !!

Guest
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