Fist bump, 4

Agency Network: 
May 2015
Coca-Cola:  Fist bump, 4


Chief Creative Officer: P.J. Pereira

Outdoor advertisement created by Pereira & O’Dell, United States for Coca-Cola, within the category: Non-Alcoholic Drinks.

Advertising Agency: Pereira & O'Dell, USA
Creative Directors: Rob Lambrechts, Rafael Rizuto
Senior Art Director: Luke Acret
Senior Copywriter: Omid Amid
Senior Designer: Moses Kelany
Chief Strategy Officer: Ana Cortat
Co-Director, Client Services: Henry Arlander
Account Director: Mona Gonzalez
Account Executive: Rose Valderrama
Project Manager: Lauren Parker
Illustrator / Retoucher: Adhemas Batista
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kleenex's picture

This just looks like it has been done before.

Activity Score 58777
Web Designer/Developer
Pete R.'s picture

Really nice campaign.

Pete R.
Activity Score 3412
Shuang Zhang's picture


Shuang Zhang
Activity Score 54
CrackerJackFlash's picture

I think the two hands making the shape of the coke bottle ads are less of a stretch.

Activity Score 19604
Creative Director at CrackerJackFlash |

T.'s picture

Like it.

Activity Score 1110

What's your ad telling the consumer?

@minas_mars's picture

This campaign looks cool.

Activity Score 1814
Art Director at TBWA |

I'm gonna try say something positive

Tom Megginson's picture

I'll bet this is spec work.

Tom Megginson
Activity Score 548
Creative Director at Acart Communications
fakeandgay's picture

please guys... think I need a hanky... touching
and I want an emoji

Activity Score 147
General Manager |

Keep calm and get a Pencil! or a Lion!

underscores's picture

The two hands from ogilvy paris is better than this one. Maybe both will be winners at Cannes.

Activity Score 335
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