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Great Beer Decisions OOH

Campaign
Agency Network: 
Published/Aired: 
August 2009

Description

Outdoor advertisement created by Taxi, Canada for Carling, within the category: Alcoholic Drinks.

Advertising Agency: Taxi, Canada
Executive Creative Director: Darren Clarke
Associate Creative Directors: Nathan Monteith
Art Director: Nathan Monteith
Designer: David Taylor
Writer: Stefan Wegner
Photographer: Stefan Wegner
Illustrator: Michael Siegers
Digital Imaging: Nabil Elsaadi, Michael Siegers
Mac Artists: Chris Smith, Nancy Hanninen
Agency Print Producers: Estella Tolentino, Tara Greguric
Account Director: Charlie Clark
Account Manager: Christian Parsons
Agency Planner: Adam Collins
Media Agency: Media Edge
Media Agency Planner: Karla Stuewe
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Highest Rated

tirthomitro's picture

a good job as far as art is concerned.
the golden and blue combo is very eye catching.
it may as well become the property of Carling!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

bknowlden's picture

Maybe I'm missing something, but TAXI usually does such conceptual work...

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Guest's picture

WTF! This is a photoshop mock up!?

Guest
Guest's picture

This will win Gold at the Marketing Awards.

Guest
Copy_Can's picture

Seriously?

Copy_Can
Guest's picture

A great addition to the "blah, blah, blah since 1823" family of forgetable advertising. BOO!

Guest
CurryJ's picture

Not a very good idea decision, I'm afraid

CurryJ
Activity Score 951
Copywriter |

================================================
I think; therefore I am

Grace Bastien's picture

Not really impressed.

Grace Bastien
tirthomitro's picture

a good job as far as art is concerned.
the golden and blue combo is very eye catching.
it may as well become the property of Carling!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

TAXI sure did have a good run. Ah well.

Guest
Guest's picture

WOW. A bad idea combined with bad photoshop. Way to go guys.

Guest
Guest's picture

Taxi, Is that really you?! Good Grief!

Guest
Guest's picture

I'd expect more bad work to come, as the creative leadership is said to be pretty bad by people working there.

Guest
Guest's picture

Another attempt to make design speak louder than the concept. This failed at both.

Guest
Guest's picture

nice looking board. funny positioning for beer company.

Guest
Guest's picture

Yet another good example of why people are desperate to get out of Taxi right now.

Guest
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