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cullers's picture

I'm pretty darn blind. Personally, when I can't read things at my eyecare doctor I get pretty peeved. "Don't they understand I wouldn't be here if I wasn't blind? Why is this type in this dumb eye brochure so small?" It kinda feels like they're mocking me. "Haha if your vision didn't suck, you could totally read this!"

That's just a personal perception.

cullers
Activity Score 332
SCAD
Killer Kowalski's picture

if this is real advertising and not a desperate attempt to win an award, it needs a headline. otherwise regular people wont get it.

Killer Kowalski
Activity Score 394
Copywriter
cullers's picture

I'm pretty darn blind. Personally, when I can't read things at my eyecare doctor I get pretty peeved. "Don't they understand I wouldn't be here if I wasn't blind? Why is this type in this dumb eye brochure so small?" It kinda feels like they're mocking me. "Haha if your vision didn't suck, you could totally read this!"

That's just a personal perception.

cullers
Activity Score 332
SCAD
Tincho's picture

Agree with Killer&Cullers.
And where it says "concept" should say "idea".
And those are not "results".

Tincho
Activity Score 1093
Art Director
juliangray's picture

agree with cullers+tincho.

juliangray
Activity Score 987
Art Director
kant's picture

Why all the scams comes from India?

kant
Activity Score 130
Copywriter
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