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Calendar

Agency Network: 
Published/Aired: 
February 2009
Axe:  Calendar
Axe Outdoor Ad -  Calendar

Description

As wrapping the female students' dormitory in the shape of calendar and using Axe for a month throughout March, we aimed for the expression that a new female can be met on a daily basis, to promote the brand image and preference for Axe.

Outdoor advertisement created by When Gee, South Korea for Axe, within the category: Health.

Advertising Agency: When Gee, Seoul, South Korea
Creative Director: Tai-il, Lee
Art Director: Jeong -gon, Kang
Designer: Mi-sun, Kim
Copywriter: Jong-hwan, Choi
Production Manager: Seong-kuk, Jeon
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Highest Rated

asifthebest's picture

hats off to the idea!

asifthebest
Activity Score 88
Art Director at Art Direction
Guest's picture

ahahaha good, every mens dream.

Guest
Guest's picture

The idea is good. The work is fake or by student?

Guest
asmara's picture

Hillarious...

I extremely love the idea, though to me, female students are not really the target of 'axe guy'...

asmara
Activity Score 62

Nature is the language, can you read?!

Wordnerd's picture

why? female students are not hot enough there?

Wordnerd
Activity Score 6692
Copywriter
Guest's picture

You really need to stop posting. 90% of your comments are stupid and or make no sense.

Guest
Guest's picture

true true true.... although I wouldn't mind hot female students to approach me on a sexual way.
But student or pro, scam or no scam... this is a very good Idea. (and also a non vulgar sex dream of every man.)

Guest
maashookshee's picture

well done .. respect for that.. smart.,simple, cleaver and selling one ..

maashookshee
Activity Score 414
graphicdesigner. at focus advertising
asifthebest's picture

hats off to the idea!

asifthebest
Activity Score 88
Art Director at Art Direction
Guest's picture

Great idea!

Guest
Guest's picture

niiiiiiiice

Guest
Olafski001's picture

great idea
wish i was still a student

Olafski001
Activity Score 1193
Copywriter |
Guest's picture

Done~~~

Guest
Guest's picture

well done!

Guest
Guest's picture

VERY NICE!!!!!!!!!!

Guest
Guest's picture

hahahahahahahaha i like it, simple & direct

Guest
Guest's picture

Hillarious!

Guest
Guest's picture

never seen like this before! Hillarious!

Guest
Guest's picture

Damn... Great!! hats off to the idea!

Guest
Guest's picture

fake, fake, fake!!!

Guest
Guest's picture

Damn...!! Great!! hats off to the idea!

Guest
Guest's picture

good good good

Guest
Guest's picture

wow!!! gooood !!

Clio shortlist student work?

simple is best!!!

Guest
Guest's picture

simple is best -

goood !

Guest
Guest's picture

Excellent ghost

Guest
Shells's picture

Very wrong - but it's a great idea :)

Shells
Activity Score 49
Guest's picture

Now we know who's gonna win Best Outdoor and Best Use of Media next month in Ads of the World. ;)

Guest
Guest's picture

should be an aids awareness installation

Guest
Guest's picture

like a lot!!!!!

Guest
Guest's picture

Looks fake to me.

Guest
Guest's picture

It looks like student ad work that means I think it's not published actually, but it's still good idea

I am surprised that this ad came from Asia country especially not japan but korea.

Guest
Guest's picture

I believe it's sort of student ad work, but it's still pretty good idea

I was so surprissed when I knew that it come from korea ( actually I havent known about this country
well, I just know samsung is one of korea companies)

Guest
Shamail Khadija's picture

superbbbbb!!!! i wish i would have done it

Shamail Khadija
Activity Score 64
Art Director at Working |

Shamail Khadija

epoc.mak's picture

Nice one......

Wish the girls looked more real they look more like cut and paste

7 stars for the idea
2 for the design

epoc.mak
Activity Score 90
Art Director |

Rattan Makkar

funky_frogii's picture

wonderful.............

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

nowsh's picture

gr8 idea, love that.......axe shcedule*

*use condomns

nowsh
Activity Score 11
Art Director at JWT
gmint7's picture

nice, gj

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

Guest's picture

very good~~~~~~

Guest
Guest's picture

I wished every fucker would stop saying "fake"

Judge the idea wankers!

Great idea by the way

Guest
Guest's picture

easy and simple~!

Guest
Guest's picture

Very good !

Guest
Guest's picture

Very good !

Guest
Guest's picture

goooooooooooooooood!*------*

Guest
Guest's picture

south korea surprising~~~

Guest
Guest's picture

WOW wow very good !

Guest
Guest's picture

Wow very good~~~~~ !!

Guest
alan_rhl's picture

Hello

We are Asia's outdoor magazine, your company needs to do AXEschedule magazine cover picture. I would like to ask whether it can be.

alan_rhl
Activity Score 23
Guest's picture

Hi,I am Jong hwan Choi.I am one of team members of this AXE ad.
If you contact to me, Please email to cjh2177@naver.co.
I will give you more detailed information what you want to know. Thanks

Guest
Guest's picture

I wrote wrong email address so I am goint to tell you correct email address

cjh2177@naver.com It's my real address contact me as soon as possible

Guest
Guest's picture

I love their work.

I am so surprise it comes from students.

and they're korean!!!!

Guest
alan_rhl's picture

Dear Guest
Hi.
We need you to do what we published magazine cover picture.
Do not know whether the e-mail to me the clearest picture.
We will write in the journal of the source of your company image.
Thanks!

alan_rhl
Activity Score 23
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