Advertisement

Bricks

Agency Network: 
Published/Aired: 
February 2009
AXA:  Bricks
AXA Outdoor Ad -  Bricks

Description

Outdoor advertisement created by Duval Guillaume, Belgium for AXA, within the category: Finance.

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Art Directors: Merel Van den Broecke, Sebastien De Valck
Copywriter: Dries Dewilde
Log in to post comments
slip's picture

It for sure gives the promise some street credit.

slip
Activity Score 919
designer |

SJB

Guest's picture

couldn't you just switch out the poster and leave the brick casing tho?

Guest
Guest's picture

horrible Photoshopdesaster...

Guest
Guest's picture

Comment done before, and done better.

Guest
Jet Propulsion Lab's picture

I can see a couple of rowdy Belgian kids easily knocking this thing over, THEN what's the message? ; P

No major bank client will approve an outdoor billboard advertising you can ONLY see during the day. Especially not in this economy...

Jet Propulsion Lab
Activity Score 10679
Copywriter
Guest's picture

I saw it on the street in Brussels. It was build around a regular abribus. So I suppose it was illuminated at night.

Guest
Jet Propulsion Lab's picture

Wow, so this thing is FOR REAL??? Thought it was just another "fake" ad on here for awards!! ; P

Yeah, you really have to be able to make out the brick structure to get the message during the night...

Jet Propulsion Lab
Activity Score 10679
Copywriter
Guest's picture

I saw it on the street in Brussels. It was build around a regular abribus. So I suppose it was illuminated at night.

Guest
Guest's picture

quote: "I can see a couple of rowdy Belgian kids easily knocking this thing over, THEN what's the message? ; P"
Good idea for a guerillia campaign for other Banks in Belgium :-D

Guest
Tonits's picture

Excelente, completa lo que promete con algo llamativo.

Tonits
Activity Score 349
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement