Never stop wondering, Sidewalk seams

Agency Network: 
August 2012
Arizona Science Center:  Never stop wondering, Sidewalk seams


Outdoor advertisement created by Cramer-Krasselt, United States for Arizona Science Center, within the category: Education.

Advertising Agency: Cramer-Krasselt, Phoenix, USA
Chief Creative Officer: Marshall Ross
Executive Creative Director: Ian Barry
Creative Director: Jon Shore
Associate Creative Directors: Greg Harwell, John Zapf
Art Director: Greg Harwell
Copywriters: John Zapf, Jon Shore
Digital Production Artist: Keith Nielsen
Project Management Supervisor: Vicky Gross
Print Production Manager: Christina Nguyen
Illustrator: Wayne Watford
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jackmancer2017's picture

There's this science magazine in the Netherlands which uses similar teasing headlines. I suppose it's very effective; it makes you wonder - but not such of a 'woaw-idea'.

Activity Score 6992
Copywriter at Editor/Student
Flurb's picture

Meh. Rethink has been doing a similar thing with Science World for years now. Only their ads are a lot more compelling and entertaining.

Activity Score 263
Creative Director
Mr Draper's picture

Yeah but these questions provide a call to action which makes this slightly better in my opinion. Science world gives it all away. I already have my answer so I can move on.

Mr Draper
Activity Score 15
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