Also From This Campaign 8
Description
Outdoor advertisement created by Lifelounge, Australia for Adidas, within the category: Fashion.
All Day I Dream About Sneakers
Creative Director: Daniel Pollock
Associate Creative Director: David Ponce de Leon
Art Director: Dimitri Kalagas
Copywriter: Chris Cork
Designers: Dimitri Kalagas, Yolanda Collins, Michael Pham
another adsoftheworld.com-idea but well executed.
artworks are really cool - monoline sucks
done
yes, very well executed but totally insane.
this is adidas :)
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Hello Cannes! Brilliant work Life Lounge.
no man, they got it wrong. it should be all day i dream about sex...
and coming from Melbourne, no one calls it sneakers in Aus. 'Tis trainers, mate.
Trainers? in Melbourne? No no, unless your a Chav in some backwater in the UK, in Melbourne they are RUNNERS.
photochop is insane on this one... although it looks like they shot some of it from a model.
perfect work Dimitri
congrats
One of my old photos! http://www.philipchudy.com/800/image/shoetogether1200.jpg
...everything has been done before (kinda)
'Tis trainers mate? Then it would spell ADIDAT wouldn't it? Seems everyone missed the joke.
nobody really love addidas, thats why algae and mushroom are growing all over lol... but honestly, it feel rotting thou
nobody really love addidas, thats why algae and mushroom are growing all over lol... but honestly, it feel rotting thou
YYYYYYYYYYYYYYYYYYYYYYAWN.
That's one helluva stink ass sneaker.
Bathe yourself in gold-dust then i'll believe you're filthy rich.
:: Put your ears against the ground so i can walk over what you heard::
And campaign...
Bathe yourself in gold-dust then i'll believe you're filthy rich.
:: Put your ears against the ground so i can walk over what you heard::
very well executed. I like the tree stripes and the disgusting shoe laces :)
It's probably a mixture of the two, actually.
But who wants their sneakers/trainers/whatevers looking like they sat out in the rain for six months and grew a coating of some really nasty fungus?
The others have some merit. This one is just perplexing.
"The campaign showcases the seemingly impossible sneaker creations of Herr Fritz Träumer - an enigmatic adidas designer who dedicated his lifetime to constructing the world’s most original range of sneakers. Excerpts from Träumer’s detailed private journals plus images of his truly unique sneaker creations are presented in a limited edition book, exclusively available at sneaker retailers around Australia and New Zealand"
Once you know this you realize it`s just great...
nice art direction. but so what. shit idea! bored at the lack of stimulus. you think of what all day, funky shit covered shoes? please would some one submit any decent idea based campaigns on here>??? there area few but few and far between. IDEAS! NOT POLISHED TURDS! this is ads of the world, not, repeat-one-ad-20-times-luerzers-archive!
uhh... sorry i might seem to dumb or something, but i really don't get the message here.
the shoe doesn't seem made to look like a hill. it seems to be made to look like it's so darn old. that isn't a tree, that's a sprout. and those aren't photoshopped grass, those are mold. it seems to show that the shoe it rotting already.
so... uhh... what's the connection with the tagline?
I love this designe
This is great.
This is not photo shopped! I made and painted this model myself. From a white cast model of a plain sneaker I sculpted the tree roots and mushrooms on to the shoe, added the tree then hand painted the entire model. The real moss and ground covers were gathered from the bushland in Daylesford and added to the sculpture before photographing. Genuine old school. Unusual brief!
This is not photo shopped. As the painter of these models I crafted this model myself. Starting with a plain white model of a shoe I added a generic model tree then sculpted the tree roots, mushrooms and forest floor and painted the entire piece. The moss and fungus were gathered from the bush in Daylesford and added to the model before photographing. Old school without computers. Unusual brief!
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