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Poster of extreme purity

Agency Network: 
Published/Aired: 
December 2011
Absolut:  Poster of extreme purity
Absolut Outdoor Ad -  Poster of extreme purity

Description

From the 14th December ABSOLUT Vodka will take over one of Avenue de l’Opéra’s bus shelters, giving Parisians the chance to see a poster of extreme purity. Made without ink, without chlorine, on 100% cellulose paper and only artist Simon Schubert’s intricate folding technique, this campaign, conceived by TBWA\BEING Paris, celebrates purity from every angle.

Outdoor advertisement created by TBWA, France for Absolut, within the category: Alcoholic Drinks.

Advertising Agency: TBWA\BEING Paris, France
Creative Director: Paul Wauters
Art Director: Nicolas Boyer
Copywriter: Marc Platet
Art Buyer: Constance Gennari, Isabelle Darmendrail
Artist: Simon Schubert
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Roger Keynes's picture

adsolutely!

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

whitewhite's picture

Nice

whitewhite
Activity Score 251
Copywriter
MicheleVirgilio's picture

very good concept. congrats

MicheleVirgilio
Activity Score 2617
Andrej's picture

Yes!

Andrej
Activity Score 656
Copywriter
Wordfruit's picture

Bootiful :)

Wordfruit
Activity Score 1023
kleenex's picture

nice idea,

kleenex
Activity Score 58797
Web Designer/Developer
jackblack's picture

Clean and simple. Well done.

jackblack
Activity Score 2363
Art Director
chicagohour's picture

Absolut Fabulous

chicagohour
Activity Score 394
Copywriter |

Hmmmmm

peabody's picture

Amazing.
2012 LIONS

peabody
Activity Score 13
new york
King Arthur's picture

Absolut I wish I had thought of that

King Arthur
Activity Score 68
Art Director
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